Hidehisa Watch
May 28, 2008
4:16pm
Web Analytics Tool Selection: 10 Questions to ask Vendors | Occam's Razor by Avinash Kaushik
1) Main differences with free tools.
2) Types of versions and flexibility.
3) Types of data collection options and entrenchment.
4) TCO (Total Cost of Ownership).
5) Type of Support (options, pricing, technical or business).
6) Segmentation awesomeness (post data capture).
7) Exporting data (options, history, data ownership).
8) Integration with other sources of data.
9) What’s up next, the competitive edge.
10) Types of business lost, why.
11) Bonus Question.
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